Foreword
Language has magical properties. The word “glamour”—which was originally a synonym for magic or spell-casting—has its origins in the word “grammar.” Of all the capabilities of language, the act of naming is the most magical and powerful of all.
The short history of web design has already shown us the transformative power of language. Jeffrey Zeldman gave us the term “web standards” to rally behind. Jesse James Garrett changed the nature of interaction on the web by minting the word “Ajax.”
When Ethan Marcotte coined the term “responsive web design” he conjured up something special. The technologies existed already: fluid grids, flexible images, and media queries. But Ethan united these techniques under a single banner, and in so doing ...