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Retail Operations, Second Edition
book

Retail Operations, Second Edition

by Angie Tang, Sarah Lim
December 2012
Intermediate to advanced
384 pages
6h 55m
English
Pearson
Content preview from Retail Operations, Second Edition

Chapter 9. Sales Policy

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The sales policies of a retail shop aim to reinforce an understanding in the minds of customers before, during and after the sale. They state how, in general, sales transactions are to be carried out to avoid any misunderstanding between the customer and the retailer. Such policies should be communicated to all customers through either the sales staff or proper signs. Four important areas will be discussed in this chapter.

Tills and Receipts

The retailer should ensure that all activities at the cashier counter are processed in a timely, accurate and careful manner. Before doing so, the retailer must decide on the form of ...

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Publisher Resources

ISBN: 9780133410143Purchase book