What is risk? It is such a simple question. It is a question that anyone over the age of three can answer. The answer, however, is also the basis of most of the current problems and inefficiencies in risk management today. Humor me for a second and take a moment to say out loud what your definition of risk is. (Okay, if you are too risk-adverse to chance being heard talking to yourself, you can simply think it out loud in your head.)
When doing risk workshops, it is always quite telling how people will squirm and fidget in their seat as I ask them what their definition of risk is. Workshop participants then go to great lengths to avoid eye contact, so that they will not be selected to give their definition of risk. Again, ...
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