10. The Only Way That Works: Asset Allocation

Stay calm.

I threw a lot of information at you in the preceding chapter, and you might be in the mood now to toss it aside and simply try to pick the one right mutual fund.

Please don’t.

You will certainly find plenty of temptation in the marketplace. Potential investors are bombarded with ads beckoning to them to trust a winner, and TV shows, publications, and Web sites make stars out of a handful of investing pros. So when faced with more than 8,000 different fund choices for an IRA or a dozen in a 401(k), busy people often want to find a shortcut. They spot a fund manager being lauded in the news media and think their problems are solved: They will hand over their money to that one remarkable genius ...

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