References and Resources

3M in the United States. 2011. Available from http://solutions.3m.com.

Aakar. 2011. “Growth of Google Plus vs. Twitter vs. Facebook,” Buzzom, http://www.buzzom.com/2011/07/growth-of-google-plus-vs-twitter-vs-facebook-stat/.

Anderson, Chris. 2009. Free: The Future of a Radical Price. Hyperion.

Baer, Jay. 2011. “5 Reasons Why Social Media Measurement Is Making You Lie to Yourself,” http://www.convinceandconvert.com/social-media-measurement/5-reasons-social-media-measurement-is-making-you-lie-to-yourself/.

Baer, Jay. 2011. “9 Surprising New Facts about Social Media in America,” http://www.convinceandconvert.com/social-media-research-2/9-surprising-new-facts-about-social-media-in-america/.

Baer, Jay, and Amber Naslund. 2011. ...

Get Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing now with the O’Reilly learning platform.

O’Reilly members experience live online training, plus books, videos, and digital content from nearly 200 publishers.