7 Bringing gender in

The promise of critical feminist pedagogy

Sally Jones


[C]lassroom learning embodies selective values, is entangled with relations of power, entails judgement about what knowledge counts, legitimates specific social relations, defines agency in particular ways, and always presupposes a particular notion of the future.

(Giroux, 2011, p. 6)

Entrepreneurship has developed as highly masculinized over hundreds of years (Ahl, 2004), underpinning the mainstream, contemporary emphasis on individualism and creative destruction that positions successful entrepreneurs as white, Western males (Ogbor, 2000), modern-day warriors (Gomez & Korine, 2008) and the new heroes of the economy (Marchesnay, 2011). This chapter explores ...

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