Why Bring Rituals into Work?

We spend so much of our lives at work—whether in a big company, a small startup, or on our own projects. But how much do we invest in making our work lives better, when it comes to our relationships, our creativity, our focus, our life transitions, and the ups-and-downs of our organizations?

Rituals can be one powerful strategy to improve our work lives—and help us act more like we aspire to be. They are practices that can bond people together, help us move through conflicts, amp us up to better performances, and assist us in adapting to change.

Companies and people face big challenges at work today. There are low levels of employee engagement, high levels of stress and fear, inhuman environments, and failed reorganizations.1 These problems at work require a multi-faceted set of strategies to make more human-centered, values-driven, and creative workplaces. Rituals are one of these strategies, that leaders and individuals can employ to address their big problems.

Sports fans likely are already familiar with rituals for work. Rafael Nadal has an extensive sequence of rituals for his tennis game performance.He takes a cold shower forty-five minutes before every game. This is his work ritual, to regulate his emotions and get into a focused performance and a state of flow.2

Zipcar created a ritual to lead their company through a big organizational shift. When they decided to redirect towards a mobile-first company, they brought the company together ...

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