Book description
Follow a pioneer's journey from factory floor to CEORoad to Power is the story of how Mary Barra drove herself to the pinnacle of a company that steers the nation's wealth. Beginning as a rare female electrical engineer and daughter of a General Motors die maker, Barra spent more than thirty years building her career before becoming the first woman to ever lead a global automaker. With $155 billion in sales and 200,000 employees, GM is widely considered to be a proxy for the U.S. economy, making Barra's position arguably the most important corporate role a woman has ever held. This book describes the personal character, choices, and leadership style that enabled her to break through the glass ceiling.
When 52-year-old Mary Barra was named CEO of General Motors in 2013, only people outside of the company were surprised. She had done everything from working on the factory floor to overseeing manufacturing, from improving union relations to paring down bureaucracy, and from running human resources to helping drag the company back from its 2009 bankruptcy. This book details each step of her career, and the lessons she learned along the way.
- Learn how Mary Barra's willingness to take on diverse assignments helped steer her career trajectory
- Examine the fine details of Barra's management style and her ability to relate to colleagues
- Discover the qualities and experiences Barra had that drove her to lead this male-dominated profession
- Study the valuable lessons Barra learned at each stage in her professional life, and why they stuck with her throughout her journey to the top
Barra is most certainly a pioneer for women in business, but she's also a living lesson as to how far the right outlook, skills, and drive can take you in your career. Road to Power explores the talent and the mindset that got her all the way to the top.
Table of contents
- Preface
- Acknowledgments
- Introduction: Dodge's La Femme: Women and Cars
- Chapter 1: The Firebird: A Childhood Dream
- Chapter 2: The Red Chevette: Driving Lessons
- Chapter 3: The Fiero: Trial by Fire
- Chapter 4: Chevy Blazer: Groundbreaking Laws
- Chapter 5: Chevy Malibu: Expanding Vistas
- Chapter 6: Buick Skylark: A View from the Top
- Chapter 7: Oldsmobile Intrigue: Hearts and Minds
- Chapter 8: Buick LeSabre: Fixing Hamtramck
- Chapter 9: Chevy Avalanche: The Road to Ruin
- Chapter 10: The Volt: Shocked into Action
- Chapter 11: Chevy Cruze: “No More Crappy Cars”
- Chapter 12: Chevy Cobalt: End of the Honeymoon
- Chapter 13: Cadillac Escalade: Climbing Back
- Chapter 14: Buick Encore: Finding the Next Mary Barra
- Afterword
- Appendix: Barra Biography
- Bibliography
- About the Author
- Index
- Supplemental Images
- End User License Agreement
Product information
- Title: Road to Power
- Author(s):
- Release date: March 2015
- Publisher(s): Wiley
- ISBN: 9781118972632
You might also like
audiobook
Leadership
Pulitzer Prize-winning historian James MacGregor Burns devoted his legendary career to the study of leadership in …
book
The Psychology of Coaching, Mentoring and Learning, 2nd Edition
The Psychology of Coaching, Mentoring, and Learning addresses the psychological principles upon which coaching and mentoring …
audiobook
The Art of Leadership
Many people think leadership is a higher calling that resides exclusively with managers who practice or …
book
Active Listening: Improve Your Ability to Listen and Lead, Second Edition, 2nd Edition
Listening well is an essential component of good leadership. You can become a more effective listener …