2. Strategic Recalibration and the Business Philosophy

You’ve got to eat while you dream. You’ve got to deliver on short-range commitments while you develop a long-range strategy and vision and implement it. The success of doing both. Walking and chewing gum if you will. Getting it done in the short range, and delivering a long-range plan and executing on that.

—Jack Welch

The Ruthless Execution Checklist

• Are we better at what matters to our customers?

• Which strategic battlefields must we win?

• Are we spending the right amount in the right areas to win these battlefields?

• Have we aligned resources to maximize our chances for success?

• Are we holding people accountable for results?

As noted in Chapter 1, “Introduction to Ruthless Execution ...

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