11Developmental SalesCoaching—TechnologyAs a Sales Coaching Tool
A book on sales coaching wouldn't be complete today without addressing the technology available to sales managers to help them increase the productivity of their salespeople and achieve revenue growth. Organizations are keenly aware of the role of sales coaching in increasing sales-force productivity. They recognize that by focusing on the area of sales, they can achieve revenue growth. While they continue to look at people and processes, technology is now the third critical element for achieving that growth.
Finding the right technology and identifying practical ways to leverage the data from the technology is the new frontier of sales management. Many organizations have installed ...
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