The Challenges of Sales
If someone tells you selling is easy, they probably haven’t done it consistently. Especially enterprise-wide, business-to-business (B2B) sales, where the complexity can be astronomical.
The statistics tell the story. In a 2019 Salesforce State of Sales research survey of 2,900 sales professionals worldwide, 57 percent of representatives expected to miss their quotas that year.1 Another survey from the software-as-a-service (SaaS) firm Xactly found companies are struggling to keep their sales reps, with 58 percent reporting a high voluntary turnover rate.2 Quitting is common. The pandemic made things worse, prompting many ...
Get Sales Essentials: The Tools You Need at Every Stage to Close More Deals and Crush Your Quota now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
