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Sales Management. Simplified.
book

Sales Management. Simplified.

by Mike Weinberg
October 2015
Beginner
224 pages
5h 25m
English
AMACOM
Content preview from Sales Management. Simplified.

CHAPTER 25

The Sales Manager Must Ensure That the Team Is Armed for Battle

Once targets are selected, the manager has two primary responsibilities. The first is to ensure that the troops are armed with the necessary sales weapons to head into battle. And, second, the manager must make sure that team members become proficient at firing these weapons.

Similar to how sales managers often take for granted that their people are focused on the right targets, it’s not uncommon for managers to simply assume that team members are properly equipped for battle. Assuming is dangerous, and sending your troops on the attack without the proper weapons or training for how to use them is even worse! Sales leaders, please hear me: If you want to hold your teams ...

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Publisher Resources

ISBN: 9780814436448