Salesforce B2C Solution Architect's Handbook - Second Edition

11

Enterprise Integration Strategies

At this point, you’ve learned a lot about Salesforce B2C Solution Architecture. You know what the most important component products are, what their capabilities are, and how to integrate them to create a holistic view of the customer.

In most of our examples so far, we’ve only looked at one B2C Commerce realm, one Lightning Platform org, and one Marketing Cloud Engagement instance. In larger enterprises, the Salesforce picture is often more complex. Multiple B2C Commerce realms could exist in different parts of the world, Lightning Platform orgs could be set up by different corporate entities at different times, and your Marketing Cloud Engagement instance could be subdivided into numerous business units ...