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Sams Teach Yourself Microsoft® Dynamics CRM 2011 in 24 Hours by Anne Stanton

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A Closer Look at Business Processes

A business process is a series of activities or tasks that lead to a specific completed service or defined product. These activities can also be bundled into a specific step within the process, with the process being made up of a series of steps or stages.

A business process can be thought of as something that serves a particular goal for a particular prospect, customer, or customers. The automation of processes keeps promises and tasks from falling between the cracks and helps to organize and systemize particular business best practices. The automation of processes also supports the effort of a corporation to standardize processes within certain groups of users.

One of the first excitements when initially ...

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