Summary

In this lesson, you learned the essentials of marketing campaigns in Microsoft Dynamics CRM. You should be able to create a marketing campaign, create a marketing list, manage cost, capture responses, and track activities in a marketing campaign. Now, you can see that the Microsoft Dynamics CRM Marketing Campaigns module is a great tool for your company.

Get Sams Teach Yourself Microsoft® Dynamics CRM 2011 in 24 Hours now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.