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Sams Teach Yourself Microsoft® Dynamics CRM 2011 in 24 Hours by Anne Stanton

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Workshop

Joyous Fitness is a chain of exercise studios that uses Microsoft Dynamics CRM Online to track members and class attendees. It has made some customizations to Microsoft Dynamics CRM, renaming the Accounts entity to Members and editing the values of all the drop-down lists to match its terminology. It uses the Product entity to track memberships and has created a new entity to track class attendance.

The studio uses the Marketing module of Microsoft Dynamics CRM as is to track mailings to customers and radio advertisements.

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