Chapter 15. Creating a Web Banner

In this chapter, you’ll create a web banner that the REACH company can use to help promote itself online. Things that are important to ad banner advertising are a clear message, eye-catching graphics, and a small file size. With Adobe Creative Suite 3, you have all the tools necessary to achieve those goals. You’ll use Illustrator to create a layered file and Flash to animate it.

Creating a New Illustrator File

Begin by launching Illustrator and creating a new file. In the New Document dialog box, set a width of 468 pixels and a height ...

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