CHAPTER 1Introduction to Business Intelligence

Study the past if you would divine the future.—Confucius

Business intelligence (BI) is a way of exploring data to improve business performance, whether to drive profitability or to manage costs. It is not a technology you implement and then put in maintenance mode. It is an approach that evolves, morphs, and starts over again as the business climate changes, the users discover new opportunities to leverage information, and technology advances.

When you implement a BI platform, the focus of the project is not to finish, but rather to deliver a certain amount of value and functionality within a predefined period. As you implement SAP BusinessObjects BI, you will need to prioritize which applications ...

Get SAP BusinessObjects BI 4.0 The Complete Reference 3/E now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.