How Much Time Do You Have for the Presentation?

As the audience assembles for your presentation, you can be sure of one question that is on everyone’s mind: “How long is this presentation going to be?

More often than not, you have no choice; someone has dictated the amount of time for the presentation. If you do have a say, keep in mind that shorter is better; if you can’t get your message across in 1 hour, 2 hours won’t necessarily make a difference.

Think about it this way: Films run about 90 minutes on average, TV shows about 22 minutes (without commercials); commercials get their message across in 30 seconds or less. Now I’ll grant you ...

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