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Screen to Screen Selling: How to Increase Sales, Productivity, and Customer Experience with the Latest Technology by Doug Devitre

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CHAPTER 18

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SCREEN TO SCREEN WEBINARS: HOW TO IMPROVE THE EXPERIENCE DURING WEBINARS IN ORDER TO GET RESULTS

It’s easy to get confused when you hear the word webinar, because it has so many definitions. In its most basic form, a webinar is an electronic means of presenting information over the Internet. And, in the most advanced form, a webinar reproduces a three dimensional learning environment which engages participants with the use of social collaboration tools. Each webinar environment is different based on what type of technology is used, how the presenter engages participants with respect to adult learning theory, and what the agreed outcomes ...

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