Secret nine

How to play full time

I never did a day’s work in my life. It was all fun.

Thomas Edison

In the previous chapter you saw how to win your very first playcheque. This chapter will show you how to scale this up and move towards getting paid to play full time. To do this you’ve got to do something good enough to generate word-of-mouth recommendations.

Derek Sivers, musician and entrepreneur, on spreading the word

Derek Sivers was a professional musician when he founded CD Baby, which then went on to become the largest online retailer of independent music. His advice here for musicians is equally relevant to artists, writers or entrepreneurs.

When people say ‘Hey man, how do I get my music out there?’ I say ‘Well, what do your friends ...

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