Chapter 14. Monetizing Traffic

An Introduction to Monetizing Traffic

This book provides you with a comprehensive strategy for driving organic traffic through effective search-engine optimization, or SEO. With improved search-engine rankings, you can maximize the revenue you generate from your Web site. If you are running your Web site as a business, monetizing your traffic is likely one of your main interests in improving your SEO efforts. Monetizing your Web site includes implementing one or more revenue-generating activities, such as paid banner placement or affiliate marketing, in order to generate money based on the incoming traffic to your Web site.

If you are running your Web site only as a hobby and simply want to receive more traffic, monetizing ...

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