8.3. Week 7: Specialty Search
By now, you've got a good inkling of how your target audience behaves in its natural habitat. This week we'll help you develop an optimization plan that reaches those searchers who are looking beyond the standard text listings. Targeting special searchers like blog browsers and video junkies can grow to become a significant portion of your organic SEO efforts. Think of this week as a menu of new ideas—we hope you'll find some of them appealing enough to pursue.
Monday: Image Search
Tuesday: Local Search
Wednesday: Blog Search
Thursday: Video Search
Friday: Special Opportunities in Google
8.3.1. Monday: Image Search
Searches for images and photos comprise a modest portion of the overall search activity online. Optimizing ...
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