Chapter 5: Adapting and Crediting Your Content
In This Chapter
Optimizing your content for local search
Creating region-specific content
Maximizing local visibility
Understanding intellectual property ownership
Knowing what to do when your content is stolen
Filing for a federal copyright
Incorporating content from other sites
Giving credit to original authors
If you’ve applied the ideas laid out in Chapters 1 to 4 of this minibook, you are well on your way to a successful web site. Your web site hopefully contains lots of engaging content that your users love, with pages focused on your keywords (specific words or phrases entered in a search query) so that search engines can clearly ...
