Chapter 1: Server Issues: Why Your Server Matters
In This Chapter
Getting to know the servers
Making sure your server is healthy and fast
Excluding pages or sites from the search engines
Passing instructions to search engines with a robots text file
Using Meta
robots tags
Building a customized 404 Error page
Avoiding dirty IPs and bad neighborhoods
Your web server is the software application or service that runs your web site. (The term web server can be used to refer to both the hardware and the software that runs a web site, but in this chapter, we talk about the software.) Anytime a user does something on your site, such as loads a page or views an image, your web server receives the request and serves up what the user wants. Like a good waiter in a restaurant, you want your site’s ...