Chapter 38Information Power

Why do countries send spies into other countries? Why do professional football teams study the replays of their opponents’ games? Because knowledge is power and the more knowledge one side is able to accumulate about the other, the better the chance for victory. If two countries go to war, the country that has the most intelligence about the other has the advantage. That was certainly true in the Persian Gulf War; the CIA spies photographed every building in Baghdad, and we were able to completely take out their communication systems in the first few bombing runs.

image

You Should Know What the Other Side Will Propose

Governments ...

Get Secrets of Power Negotiating now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.