Secure Software Systems

Product Management

The product manager, and product management, has the responsibility to shepherd a product from inception, through creation and sales, into the customers’ hands, and ultimately into retirement. Product management is at its core a marketing job even though the product happens to be software systems. Yet it is often performed by engineers, either because they have strong technical knowledge to contribute or often because marketing fails to fill the role. Even when done by marketing, engineering is going to have a strong degree of influence over how a software systems product is managed because of the degree of technical demands involved. In some organizations, people rotate back and forth between technical and product management ...