Web 2.0 and social media


Some background material sets the scene. Technological evolution is not a new phenomenon. For example, dramatic changes in work practices must have resulted from the introduction of the telephone. Public service employees began making extensive use of the internet and the web in about 2000. One key development, dating from about 2009, is the desire by senior politicians for the public to become more involved with government through online interaction. Taken to its extreme, theoretically, all major decisions could be made by citizens effectively instantaneously, by online voting. The information technology that is the subject of this book is Web 2.0, which concerns the ability to share information on the ...

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