ENDNOTES

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INTRODUCTION

1.It turns out there are other theories about how Pig Island got its name, but this is the one Chris Gug heard and the one that he shared with me. Not that it matters. The truth is there is no situation in which a pig would find itself in the Caribbean Ocean happily swimming its sand-covered snout up to a camera lens that would not be entertaining. I was just happy to hear one of them.

2.Paul Smith, Lead with a Story: A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire (New York: AMACOM Books, 2012).

3.Paul Smith, Parenting with a Story: Real-Life Lessons in Character for Parents and Children to ...

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