Chapter 3

Setting Up Your Amazon Seller Account


check Opening a new Amazon Seller Account

check Adding your business profile to your account

check Double-checking your account settings

check Tweaking your shipping and return settings

check Increasing security for your seller account

Before you can start selling on Amazon, you need to open an Amazon Seller account, create a business profile, and check and adjust a number of settings to reflect your preferences. In this chapter, we walk you through the registration process and provide guidance on how to configure your seller account to reflect the way you plan to do business on Amazon.

Registering to Become an Amazon Seller

An Amazon Seller account is your gateway to the Amazon marketplace. Although you can log in to Amazon Seller Central with the same username and password you use for shopping on Amazon, these two accounts are entirely separate.

To open an Amazon Seller account, first make sure you have all the information available that you’ll ...

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