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Selling Online 2.0: Migrating from eBay® to Amazon®, craigslist®, and Your Own E-Commerce Website by Michael Miller

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12 Doing Business in the Amazon Marketplace

If you’re convinced that selling on Amazon is in your future, just how do you do it? As you might suspect, Amazon makes it quite easy to start selling in the Amazon marketplace—at any level of sales.

This chapter starts by showing you how to list individual items for sale, which is a good place to start—it gets your feet wet and gives you a feel for how things work on Amazon. After you’ve achieved some level of success with individual item selling, you can move up to the Pro Merchant program and learn how to manage your sales with Amazon’s Seller Central. It’s all here!

Listing Individual Items in the Amazon Marketplace

Amazon encourages not only professional sellers but also casual sellers to offer ...

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