SEO For Dummies

Chapter 13

Getting Your Pages into the Search Engines

In This Chapter

Submitting your pages to the search engines

Creating, submitting, and pinging sitemaps

Submitting to secondary search engines

Using registration services and software

You built your Web pages. Now, how do you get them into the search systems? That’s what this chapter and Chapter 14 explain. In this chapter, I talk about how to get your pages into search engines, and in Chapter 14, I explain how to list your site with search directories.

Search engines can find out about and index your site in essentially three ways:

• Links pointing to your site
• Simple link-submission pages
• Sitemap submissions

The most important of these is the first — links pointing to your site lead the search engine to it. The second is worthless. And the third is very important and comes with a number of ancillary benefits. In this chapter, I tell you about these strategies one by one.

Linking Your Site for Inclusion

In Chapters 16 through 18, I talk about the importance of — and how to get — links pointing from other sites to yours. The ...