Chapter 27
Ten-Plus Useful Things to Know
IN THIS CHAPTER
Finding tools to help you check your site rank and traffic
Analyzing your site’s traffic and phone calls
Finding sites that are stealing your content
Finding great web designs
Designing multiregional and multilingual sites
In this chapter, I describe a number of useful little things to know, from how to use 301 redirects, creating reputation-management campaigns, and using SEO tools to working with Copyscape to find out whether the writer creating content for your site is stealing it from other sites.
Checking Your Site Rank
How do you know how well your site ranks in the search engines? You can go to a search engine, type a keyword phrase, and see what happens. If you're not on the first page, check the second; if you're not there, check the third. Then go back and do it for 50 search terms on several search engines. It will take a while.
Another problem with manually checking position is that if you’re logged into a Google ...
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