Seven Steps to Leading a Gender-Balanced Business

5

Equip Leaders to Be Convinced and Convincing

During these executive team meetings, leaders generally become far more convinced about the business benefits of more gender balance than they were previously. For some, it is a veritable eye-opener. Leaving the session, however, they need to be not only convinced but also convincing. A key next step is for leaders to sell their decisions and action plans to their teams and colleagues.

Executives can benefit from doing some planning and research to make their case convincing. Here is a short, to-the-point toolkit of ready-to-use supports. 

Make Your Message on Gender EffectiveKey messages to convey: • Why should others care? What’s the benefit of balance? • What gender differences affect our business? ...