Chapter 5 Telling a Story

There's no point in making a video if it isn't interesting and doesn't tell a story. This chapter will give you the tools to plan your story before you actually go out and shoot it. Defining objectives and a target audience, as well as making sure you have a clear vision of the story you're telling before you go out and shoot, will save you time, energy, and money in the end.

Storytelling is an ancient craft that predates writing. It has been around for centuries and has evolved over time. Today, contemporary storytelling can be seen in many media, including TV news stories, movies, films, videos, games, and commercials. ...

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