Skip to Content
Shoot to Sell
book

Shoot to Sell

by Rick Smith, Kim Miller
April 2013
Beginner
324 pages
11h 12m
English
Routledge
Content preview from Shoot to Sell

Chapter 24Expanding Your Product Line Fast

Chapter Objectives

  • Understand the need to have more products available.
  • Know what affiliate programs are and how to find them.
  • See ways to expand existing videos into new formats.

Let’s assume that you have finished your SIV, it’s available for sale and someone buys it. Yay! Good for you. What’s next?

Unless you have other products to sell to your new customer, your relationship is over. You’ll spend a lot of effort converting them to a customer and getting them to trust you enough to fork over their money. This is the best time to offer them something else related to what they have just bought. If you don’t have anything, that’s an expensive mistake. If you don’t yet have another video produced ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

Design to Sell

Design to Sell

Roger C. Parker
How to Develop a Great Digital Strategy

How to Develop a Great Digital Strategy

Jeanne W. Ross, Cynthia M. Beath, Ina M. Sebastian

Publisher Resources

ISBN: 9780240823768