3
CHAPTER THREE
MINDSET:UNLEASH YOUR INNER CREATIVITYAND INNOVATION
As a young man, this future entrepreneur was fired from the Kansas City Star because his boss thought he lacked creativity. He went on to create a small entertainment company. Using his natural salesmanship abilities, he raised $15,000 in startup money; however, he made a deal with a New York distributor, and when the distributor went out of business, he was forced to shut down the company. He could barely pay his rent and even resorted to eating dog food.
Broke but not defeated, he spent his last few dollars on a train ticket to Hollywood. He started another entertainment company with a simple product idea. Unfortunately, his troubles were not over. As his new company gained ...
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