INTRODUCTION
MYTH
Multitasking leads to success.
REALITY
Multitasking leads to mistakes.
You would not believe how difficult it is to be simple and clear. People are afraid that they may be seen as a simpleton. In reality, just the opposite is true.
JACK WELCH
Evelyn was excited about an essay she had written for a class she was taking. She asked if she could read it to me.
“Sure! I’d love to hear it!” Then I glanced down at my iPhone. Big mistake.
I assumed she’d need a moment to retrieve her essay, and I had been waiting all day to hear the results of a recently submitted project proposal. There was an email from the prospect.
Evelyn began ...
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