SKILL 44
Sell Ideas
Your ability to sell your ideas effectively is one you will use often. Persuading someone to give your idea a chance may not be easy. Even though you may call it a pitch, you can’t just go in and toss your idea as you’d pitch a baseball. You will need to do some research and groundwork before you schedule your appointment. Part of your preparation is to anticipate the difficult questions and prepare responses to them. Practice your pitch with someone and develop a one-page overview that you can leave behind if the person wants to think about your idea. Schedule a time that is good for the person you are selling to. For example, ...
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