1    The Failures of Traditional Investment Strategies

RELIABILITY OF INCOME—the “New ROI”—is not a get-rich-quick scheme or about unrealistic returns amid historically volatile times. If you’re looking for a hot stock tip or the latest market trend, then you’ll have to look elsewhere, too. However, if you want a simple approach to equity investing and retirement saving based on sound fundamentals and Nobel Prize–winning scientific analysis, then you have come to the right place.

Because we live in volatile times—defined by market extremes and great economic and militaristic upheavals—our investment decisions can end up marked by greed or fear. Investors often look for home-run returns or it seems like they’re stuffing their money under the mattress. ...

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