Announcing Your Social Media Debut

As soon as you create social media pages, launch your social media presence by getting the word out:

check.png Invite employees, suppliers, clients, friends, and family to join and interact with your social media sites.

check.png Promote your profiles by including invitations to join you online in all your marketing communications.

check.png Cross-promote your profiles on each of your social media pages. For instance, add your Facebook and Twitter URLs to your LinkedIn profile, and add your Facebook URL to your Twitter description.

tip.eps check.png Add “Join us on” icons, known as widgets, to your website so people can simply click to join your social media networks. The help page of almost any social media site tells you how. Just enter the word widget in the help search box.

check.png Include “Join us on” signage at key points in your business.

Include your Facebook and Twitter URLs in your e-mail signature ...

Get Small Business Marketing Kit For Dummies, 3rd Edition now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.