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Small Town Rules: How Big Brands and Small Businesses Can Prosper in a Connected Economy by Becky McCray, Barry J. Moltz

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A. Resources for Implementing the Small Town Rules

Given the wide range of subjects touched on in Small Town Rules, it is not possible to go into complete depth on every one of them. These resources mentioned in this appendix provide additional information to help big brands and small businesses put the rules and corollaries into practice.

Note that resource information changes frequently, so check this book’s website, www.smalltownrules.com, for the latest.

Chapter 1: Surviving Difficult Economic Times for the Big and Small

Be Prepared for Disasters and Other Situations That May Come or Not Happen at All!

Ready.gov (www.ready.gov/business/). Suitable for large businesses to develop a preparedness program, emergency response plan, and business ...

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