Appendix: Decision Yield as a Way to Measure ROI

Although many standard approaches to calculating return on investment (ROI) are used in enterprise decision management, there’s growing interest in a new one. Decision yield is a holistic measure of a decision’s effectiveness in multiple dimensions being developed at Fair Isaac Corporation. Materials and graphs in this section are used with permission from Fair Isaac.

Overview of Decision Yield

As noted in Chapter 2, “Enterprise Decision Management,” you can’t manage what you can’t measure. One challenge in adopting enterprise decision management is measuring success. Some organizations find that focusing only on cost savings doesn’t yield enough of a return to justify the investments required ...

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