This book starts with the efficient home, and the time-saving home, then the modern home, and with the advent of post-WWII technologies, it was time for the “home of the future.” Space exploration and the early days of the computer would make this vision potent to middle class owners and their children, the Baby Boomers—the first generation of children to grow up in front of the television surrounded by the radio and the telephone. The impact of what they saw on television at age 8 or 9 years cannot be underestimated.
Design and advertising started selling to families ...