4
Understanding Yourself as a Social Leader
O wad some Power the giftie gie us
To see oursels as ithers see us!
ROBERT BURNS
So far we’ve looked at the five core challenges of the Social Age and at the Tenets of Social Leadership necessary to address these challenges. These next two chapters focus on you, describing how you can begin to increase the productive conversations, actions, and behaviors that we described in the Tenets of Social Leadership.
We begin by looking at how you can understand “who you are” in terms of Social Leadership, helping you understand when you are most productive as a leader in dealing with the new realities of the Social Age. Next, we will look at how you can grow the productive aspects of your leadership ...
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