Social Media at Work: How Networking Tools Propel Organizational Performance

222 INDEX

W

Wachovia Bank, 42

WallStJobs.com, 24

WaterCooler, 111–113

Web 2.0: about, 5, 43–44; European

embrace of, 84, 86; evolving beyond,

186; training innovations with,

74–75; Web conferencing, 61–62

Web 3.0, 186

Web sites: index pages on corporate, 93;

tagging, 65–66

WebEx, 75, 76

WellCare, 173–176

Wells Fargo, 42

Wenger, E., 105

Westerdahl, Joyce, 103

Who Wants to Be a Millionaire, 84

Wikipedia, 47, 92

Wikis: BT Group’s use of, 92;

collaboration via, 76; creating

workspaces with, 93–94; Emergent

Solution’s use of, 130; examples of,

49–50; gardeners for, 132, 156; Geek

Squad’s use of, 105–106; how used,

33–34; inside organizations, 48–50;

Oracle’s use of, 70–71; organizational,

41–42, 48–50, 131–133; origins of,

46–48

Wikispaces.com, 49

Wired, 6, 108

Wisdom: emerging, 136–137, 159–165;

retaining retirees’, 14–15, 17, 36–37,

177; tapping into wisdom of crowds,

84–86

Wisdom of Crowds, The (Surowiecki), 84

Wood, Molly, 32–33

Woodbury, David, 13, 85–86

Woods Hole Institute, 22

WordPress, 92

Work911, 138

Workforce: career life cycles of, 23–24,

181–182; changing demographics of,

6, 17, 25–30; encouraging diversity

in, 180–181; estimating social media

preferences for, 33–34; spelling out

new operating norms for, 154

Workspaces, 93–94

WorldCom, 78

X

XING, 57

Y

YouTube, 103, 104, 108, 113–114, 125,

173

Z

Zappos, 58

Zopa.com, 51