1 Introduction to Social Media Concepts

DOI: 10.4324/9781003281924-1

TikTok is coming for their eyeballs.

– Peter Kafka (@pkafka, 2022)

So, is the metaverse the next big advance that will revolutionize the way we all connect with each other? Is it just a repackaging of existing technologies into a new catch-all concept? Or is it just the latest buzzword marketing term?

– Kyle Orland (@KyleOrl, 2021)

In the next decade, will public discourse online become more or less shaped by bad actors, harassment, trolls, and an overall tone of griping, distrust, and disgust?

– Pew Research Center (@pewinternet, 2019)

The meteoric rise of TikTok popularity ushered in a new era for social media communication. The targeted algorithm and sticky ...

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