August 2017
Beginner
264 pages
4h 34m
English
Content preview from Social Media for Business
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Chapter 2 Facebook
Key areas we will cover in chapter 2:
- ✓ choosing the right page type for your needs
- ✓ setting up your Facebook business page
- ✓ coming up with content ideas for a successful page
- ✓ managing your ‘likes’
- ✓ looking at what Facebook ads should include.
Facebook was originally set up for people who wanted to keep in touch while at college and university, but the site has morphed into something much more than that. With nearly two billion active monthly users and about 70 per cent of those users living outside the United States, it truly is global and not to be ignored.
Quick facts on Facebook
Here are some interesting Facebook facts:
There are nearly two billion users worldwide.- Fifty per cent of active users log on daily.
- The average user has 130 friends on Facebook.
- It has 300 million photo uploads daily.
- The average time spent on Facebook is 20 minutes.
Using Facebook for marketing
As marketers see the growth and possibilities of this site, more and more brands ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.