Here’s a man who truly fits the archetype of social media guru. He lives and breathes social media. We like Chris’ blog for its unfiltered, passionate, and reflective commentary on how social media forces businesses — large, medium-size, and small ones — to engage with their customers differently. It’s an unadulterated look at the social media space from someone who isn’t working for a large company but for himself. Filled with passion and raw insight, it’s definitely a good read.