Considerations for setting up Social Media
This chapter discusses topics that should be considered prior to using social media for business purposes. We discuss using social media on an intranet, setting goals for your social media presence, and how you’ll represent yourself and monitor what’s being said. While there is a focus on business in this chapter, there is also information related to personal use. For example, in using social media, there may be a need to use shortened URLs, which can also be a security risk as it hides the actual location you’re being taken to. By making the right decisions early, a person or an organization can save considerable time and resources and have a consistent presence on the Internet.
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